May 6, 2016 @ 6:00 pm – 8:00 pm
Chino Hills Community Center
14250 Peyton Dr
Chino Hills, CA 91709

Contest Overview

Project Animal Awareness (PAW) is a contest designed to raise awareness on important animal welfare issues. The contestants will be preparing a 90 second public service announcement (PSA) that promotes responsible pet ownership and other animal awareness topics.


  1. The forever commitment to being a pet owner
  2. The importance of spaying and neutering your pets
  3. Why it’s important to microchip
  4. Rescue animals are great pets – adopt don’t shop

Age groups (judging categories):

  • 13 to 17 (age 13 & 14 must have a parent advisor on the team)
  • 18 and older


  1. Entry form and signed release must be e-mailed to Priceless.Pets@yahoo.com, videos will not be accepted without a signed release/entry form.
  2. All PSA videos due on April 15, 2016
  3. The 2nd Annual PAW PSA Film Festival to be held on May 6th at the Chino Hills Community Center.

Contest Rules

  1. All videos must be 90 seconds or shorter in length – including any credits if you choose to include them.
  2. All videos should focus on one of the animal welfare topics listed above.
  3. The use of animals is encouraged in your video, however all treatment of animals should be safe and humane.
  4. Teams of one or more can submit a PSA video for judging.
  5. We encourage the use of The Orphanage facility and the Priceless Pet Rescue animals for the filming of the video.*
  6. Anyone 13 or older may participate (anyone age 13-14 must have an adult advisor with them at all times). This adult should not participate in any creative aspect of the filming of the PSA.
  7. Only one video per team is allowed.
  8. All contestants and participants in the video must sign an entry form prior to filming.
  9. These videos will be used for animal welfare promotional purposes and no restrictions may be placed on the use of the videos.
  10. This is a contest and judges will vote on the winners. All videos will become the property of Priceless Pet Rescue, a 501(c)3 non-profit.
  11. Optional consulting appointments are available, to discuss the selected theme with a Priceless Pet Rescue director, please e-mail to schedule an appointment.
  12. Any music used in the video must not be copyright protected.
  13. If working in a team, all team members must fall into the same age category (excluding any parent advisors).
  14. If a team receives prize money, that team is responsible for dividing the prize money amongst the team members.

*an entry form must be completed by all filming team members and cast members prior to filming at The Orphanage facility or using a Priceless Pet Rescue animal. In addition, if filming is done at The Orphanage facility or using a Priceless Pet Rescue animal, you will have an experienced volunteer assigned to you each time you use the facility or the animals.

Judging & Prizes


  1. All videos will be shown at the 2nd PAW PSA Film Festival in front of an audience.
  2. Videos will be grouped and judged by age groups
  3. Videos will be judged on how well they use 90 seconds to educate the public on the theme that is used.
  4. Extra credit will be given to using both dogs and cats in the PSA.
  5. A panel of 4 independent judges will be used to score each PSA. The audience will be the 5th judge through the ballot voting.

Prizes (each age group will be awarded):

  • 1st place = $500
  • 2nd place = $250
  • 3rd place = $100

Certificates will be awarded to all participants

Entry Form


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